In an ever evolving and disrupted world, Marketers and Marketing is at a crossroads. There’s a need to find the right path forward in an even more digitally dependent world which requires not only a strategic pivot, but a reframe of thinking and execution.
According to Gartner’s recent CMO study, only 52 percent of CMOs believe their marketing teams are adaptable and resourceful enough to make the shift. This is where agile marketing enters to help marketers successfully navigate the choppy waters of pandemic, economic crisis and mounting internal pressures to deliver results.
Samuel Monnie consults, speaks, writes about Marketing Transformation and helps re-skill and up-skill people to be fit for the future of work.
He co-hosts Across The Pond: Marketing Transformed podcast: www.marketingtransformed.com and is a Managing Partner at CiSquared: Communication through Storytelling. Connect, Understand and Inspire for results.
He champions fulfilling work and business growth by building up people ahead of the P&L. Samuel brings experience in Global digital, brand, innovation and culture mobilizing incl.
P&G, Braun, Kenmore, Safeway and Campbell Soup.
Deanna Ransom is the Global Head of Marketing, Marketing Services and the Chairman of Diversity and Inclusion at Televerde. She has more than 25 years’ experience in sales and marketing, owns her own publishing company, LizaRan Music and personal development company named Amplified Lifestyle Solutions, Inc. Deanna served as the Philadelphia Chapter President of the National Association Of Professional Women and has held a wide range of Sales, Marketing and Operations positions at SAP, Merck & Co., Inc. as well mid-size and start up organizations. She is a speaker and certified coach, speaker and mentor with the John Maxwell organization and has been interviewed or published in VentureBeat, Chief Content Officer, Curtis & Coulter, Demand Gen Report and Business Insider and served as a thought leader on the recent On24 Virtualized Summit.